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TEACHINGS FROM BOOK – “PERENNIAL SELLER”

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TEACHINGS FROM BOOK – “PERENNIAL SELLER”  Some things keep on selling for years even without enough marketing and these products are the “Perennial Seller”. Perennial means long last, recurrent and constant and the products which are selling from so many years are called perennial seller. For example, book “How to win friends and influence people” which is still a best seller category book because ‍‍‍‍‍‍‍‍‍Book released in 1936” How to influence people" is still a best seller book because still people buy this book and reads it. Likewise classic cartoon series which we all watched in our childhood and maybe even in adulthood “Tom and Jerry" is a perennial seller. In the whole world there are many such products which are perennial seller which means people still buy those buy even after so many years. Ryan Holiday the author of “Perennial Seller" has studied such products and what is the reason that these products keep on selling for so many years and has...